MULTIMEDIA STORYTELLER & BRAND STORY STRATEGIST

 

I am an Augmented Elena, a creator who blends narrative intuition with strategic vision, multimedia craft, and artificial intelligence.

It all started with a camera, a script, and a story that needed to be told.

Since then, I’ve spent over 20 years shaping narratives—on screen and across brand ecosystems. From shoots in 17 countries to hundreds of interviews, what began with writing, production and direction now merges with brand, strategy and technology.

I move where storytelling becomes content, content becomes experience, and experience becomes brand value.

I integrate artificial intelligence into my creative and production flow—it helps me imagine, question, expand and land ideas more sharply and more impactfully.
Projects I’ve led and co-created with outstanding teams have been recognized at the Cannes Corporate & TV Awards and the US International Awards.
And I write, too: I’ve been awarded in competitions by El Mundo and Fuentetaja, and contributed as an author to the collective book De Madrugada.
What have I learned? A good idea doesn’t always shout. Sometimes it whispers. Or watches.
And when it moves... it connects.